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Sales Courses

Sales courses can help you learn how to understand customer needs, build relationships, and close deals that drive business growth.

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Find the best Sales course for your goals

  • Status: New
    New
    Status: Preview
    Preview
    H

    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Sales Presentation, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Negotiation, Interviewing Skills, Branding, Time Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization, Sales Training

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training for High Performing Teams

    Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Management, Sales Training, Prospecting and Qualification, Inside Sales, Sales Enablement, Sales Process, Sales Prospecting, HubSpot CRM, Lead Generation, Sales, Sales Strategy, Consultative Selling, Consumer Behaviour, Management Training And Development, Target Market, Service Level Agreement, Employee Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    How to Sell: An Overview of Fundamental Selling Techniques

    Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, Sales Presentation, Sales, Sales Process, Sales Prospecting, Lead Generation, Customer Relationship Building, Active Listening, Communication Strategies, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Sales Training, Market Analysis, Sales Process, Market Research, Competitive Intelligence, Customer Relationship Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Strategic Sales Management

    Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales Enablement, Sales Training, Case Studies, Sales, Business Planning, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Market Intelligence, Product Planning, B2B Sales, Competitive Intelligence, Business Marketing, Customer Relationship Building, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    511 reviews

    Intermediate · Specialization · 3 - 6 Months

What brings you to Coursera today?

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Sales Operations/Management

    Skills you'll gain: Sales Management, Sales Territory Management, Recruitment, Sales Training, Sales Strategy, Account Management, Sales, General Sales Practices, Training and Development, Talent Recruitment, Expense Management, Sales Process, Organizational Structure, Inside Sales, Marketing Budgets, Business Ethics, Employee Training, Legal Risk, Operating Expense, Compensation Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    422 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Sales Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, ChatGPT, Sales Pipelines, Sales Management, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, Prospecting and Qualification, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Email Marketing, Marketing Collateral, Responsible AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    8.9K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    Introduction to Tech Sales

    Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training: Building Your Sales Career

    Skills you'll gain: Inside Sales, Sales Training, Consultative Selling, Sales, Sales Strategy, Sales Process, Relationship Building, Customer Relationship Building, Customer Analysis, Personalized Service, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    664 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

    Skills you'll gain: Target Market, Sales Strategy, Marketing Planning, Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Market Research, Business Metrics, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Salesforce Sales Development Representative

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Productivity, Cold Calling, Sales Prospecting, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Sales Enablement, Empathy, Interviewing Skills, Professional Development, Sales

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    576 reviews

    Beginner · Professional Certificate · 3 - 6 Months

Sales learners also search

enterprise sales
beginner sales
retail
business
revenue
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advertising
revenue management
1234…76

In summary, here are 10 of our most popular sales courses

  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • Salesforce Sales Operations: Salesforce
  • Sales Training for High Performing Teams: HubSpot Academy
  • How to Sell: An Overview of Fundamental Selling Techniques: Coursera Instructor Network
  • B2B and Territory Sales Strategies and Techniques: Coursera Instructor Network
  • Strategic Sales Management: Fundação Instituto de Administração
  • Sales Operations/Management: West Virginia University
  • Generative AI for Sales Professionals: IBM
  • Introduction to Tech Sales: Coursera Instructor Network
  • Sales Training: Building Your Sales Career: HubSpot Academy

Frequently Asked Questions about Sales

Browse the sales courses below—popular starting points on Coursera.

  • How to Sell: An Overview of Fundamental Selling Techniques: Coursera Instructor Network
  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • B2B and Territory Sales Strategies and Techniques: Coursera Instructor Network
  • Sales Training: Building Your Sales Career: HubSpot Academy
  • Introduction to Tech Sales: Coursera Instructor Network‎

Start by thinking about what you want to improve—are you building basic selling skills, transitioning into B2B or tech sales, or leading a team?

  • For a strong foundation in selling techniques, try Sales Training: Techniques for a Human-Centric Sales Process from HubSpot Academy.
  • Interested in tech or software sales? Explore Sales Training for High Performing Teams, also from HubSpot.
  • Want to strengthen your business acumen? Consider Sales Operations/Management Specialization.‎

These beginner-friendly courses are great for learners with little to no formal sales experience:

  • Sales Training: Building Your Sales Career by HubSpot – Covers lead generation, prospecting, and relationship building.
  • Sales Training: Techniques for a Human-Centric Sales Process – Focuses on persuasion, pitch development, and customer trust.
  • Successful Negotiation: Essential Strategies and Skills – Great for sharpening sales conversations and closing techniques. ‎
  • A course focuses on a specific skill—like prospecting, negotiating, or using CRM tools; like Master Data Storytelling for B2B & B2C Sales.
  • A Specialization includes multiple courses building toward end-to-end mastery—such as Generative AI for Sales Professionals Specialization, which covers applying AI to forecasting, pipeline management, and sales strategies.
  • A Professional Certificate prepares you for career roles through applied training—like the Zoho Sales Representative Certificate or Salesforce Sales Operations Certificate.‎

Yes. You can start learning sales topics on Coursera for free in two ways:

  • Preview the first module of many sales courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
  • Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

If you want to keep learning, earn a certificate in sales topics, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

You’ll learn how to build relationships with customers, understand buyer behavior, present solutions, handle objections, and close deals. Some courses also cover sales technologies like CRMs, pipeline management, and data-driven selling techniques.‎

No prior experience is required. Many Coursera sales courses are designed for beginners and walk you through core concepts step by step. You can also find more advanced courses if you're already working in sales and want to grow your skills.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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