Target Audience

Target Audience refers to the specific group of people a product, service, or message is aimed at. Coursera's Target Audience catalogue teaches you how to identify, understand, and reach out to the people most likely to engage with your brand or offerings. You'll learn techniques to profile your ideal customers, understand their needs and behaviors, devise effective communication strategies, and create compelling content tailored to them. This skill is crucial for marketers, entrepreneurs, business owners, and anyone interested in crafting impactful messages for their intended audience. You'll gain insights into market segmentation, buyer personas, demographic and psychographic analysis, and much more.
41credentials
188courses

Related roles

Gain the knowledge and skills you need to advance.

  • description:

    A Content Creator produces a variety of content formats for digital platforms, including articles, videos, and social media posts.

    Offered by

    Adobe_logo

Most popular

Trending now

New releases

Filter by

Subject
Required

Language
Required

The language used throughout the course, in both instruction and assessments.

Learning Product
Required

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.

Level
Required

Duration
Required

Subtitles
Required

Educator
Required

Results for "target audience"

  • Status: Free Trial

    Skills you'll gain: Advertising Campaigns, Advertising, Target Audience, Social Media Campaigns, Marketing Budgets, Campaign Management, Social Media, Social Media Marketing, Performance Analysis, Facebook, Paid media, Target Market, Instagram, Budget Management, Digital Advertising

  • Status: Free Trial

    Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Web Analytics

  • Status: Free Trial

    Skills you'll gain: Order Fulfillment, E-Commerce, Google Ads, Digital Advertising, Customer experience improvement, Market Research, Marketing, Retail Management, Sales, Shipping and Receiving, Marketing Strategies, Market Trend, Process Optimization, Target Audience

  • Status: Preview

    Northwestern University

    Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

  • Status: Preview

    Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Social Media Marketing, Communication Strategies, Social Media, Digital Marketing, Communication Planning, Communication, Target Audience, Public Relations, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies

  • Status: Preview

    Skills you'll gain: Target Audience, Generative AI, Social Media Marketing, Social Media, Social Media Strategy, AI Product Strategy, MarTech, Content Creation, Digital Marketing

  • Status: Preview

    Skills you'll gain: Sales Presentation, Selling Techniques, Target Audience, Customer Relationship Building, General Sales Practices, Closing (Sales), Business-To-Consumer, Sales, Communication, Company, Product, and Service Knowledge, Sales Strategy, Product Promotion, Customer Engagement, Product Demonstration, Brand Loyalty, Rapport Building, Consumer Behaviour

  • Status: Free Trial

    Skills you'll gain: Presentations, Public Speaking, Microsoft PowerPoint, Verbal Communication Skills, Communication, Storytelling, Constructive Feedback, Concision, Drive Engagement, Target Audience

  • Status: Free Trial

    Skills you'll gain: Target Audience, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Persona Development, Digital Media Strategy, Content Marketing, Marketing, Smart Goals, Marketing Strategies, Facebook, Instagram, Key Performance Indicators (KPIs)

  • Status: Free Trial

    Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing

  • Status: Free Trial

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience

  • Status: New
    Status: Free Trial

    Minnesota State University

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Writing and Editing, Software Documentation, Proofreading, Writing, Report Writing, Usability, Target Audience, Prompt Engineering, Style Guides, Artificial Intelligence, Research, Design, User Experience, Document Management, Quality Assurance, User Research, Research Methodologies

What brings you to Coursera today?

Leading partners

  • Meta
  • Skillshare
  • University of Colorado Boulder
  • HubSpot Academy
  • University of California, Davis
  • University of California, Irvine
  • Digital Marketing Institute
  • Fundação Instituto de Administração