• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Strategy

    Brand Strategy Courses Online

    Learn brand strategy for building strong brands. Understand brand positioning, messaging, and identity development.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Strategy Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Planning a Digital Marketing Strategy

      Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The Chinese University of Hong Kong

      China Strategy

      Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      162 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Master Marketing Strategy: Analyze, Design & Evaluate

      Skills you'll gain: Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Budget Management, Performance Measurement, Digital Marketing

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Digital Marketing Strategies: Analyze & Apply

      Skills you'll gain: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Developing Effective Sports Marketing Strategies

      Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Master Digital Marketing Strategy with Case Studies

      Skills you'll gain: Campaign Management, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Media Strategy, Case Studies, Marketing Strategies, Strategic Marketing, Social Media Strategy, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Branding and Customer Experience

      Skills you'll gain: Customer experience strategy (CX), Branding, Brand Management, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      544 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Estrategia y Planificación de Marketing

      Skills you'll gain: Target Market, Marketing Management, Branding, Strategic Marketing, Marketing Strategies, Marketing, Marketing Communications, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Strategies, Business Strategy, Competitive Analysis, Market Dynamics, Consumer Behaviour, Value Propositions

      4.9
      Rating, 4.9 out of 5 stars
      ·
      50 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Estrategias de Redes Sociales

      Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      882 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica del Perú

      Estrategia de Identidad de una Marca

      Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Storytelling / Re-brand your Brand

      Skills you'll gain: Storytelling, Data Storytelling, Brand Strategy, Presentations, Branding, Persuasive Communication, Strategic Communication, Content Creation, Marketing Communications, Business Strategy, Drive Engagement

      4.3
      Rating, 4.3 out of 5 stars
      ·
      20 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Strategy learners also search

    Strategy
    Brand Management
    Competitive Strategy
    Pricing Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    1…456…261

    In summary, here are 10 of our most popular brand strategy courses

    • Planning a Digital Marketing Strategy: Digital Marketing Institute
    • China Strategy: The Chinese University of Hong Kong
    • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA
    • Digital Marketing Strategies: Analyze & Apply: EDUCBA
    • Developing Effective Sports Marketing Strategies: Real Madrid Graduate School Universidad Europea
    • Master Digital Marketing Strategy with Case Studies: EDUCBA
    • Branding and Customer Experience: IE Business School
    • Estrategia y Planificación de Marketing : Universidad de Palermo
    • Estrategias de Redes Sociales: Universidad Austral
    • Estrategia de Identidad de una Marca: Pontificia Universidad Católica del Perú

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok