Customer Success Management

Customer Success Management is the business approach to ensuring customers achieve their desired outcomes by using your product or service. Coursera's Customer Success Management catalogue teaches you how to create and manage customer relationships and ensure sustainable growth for your business. You'll learn about the stages of customer lifecycle, the application of customer success metrics, strategies for reducing churn and driving upsell, as well as how to optimize the customer journey through onboarding and customer education. Embrace the role of a customer success manager and master skills such as relationship building, consultative listening, case management, and customer advocacy.