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Explore business strategy for competitive advantage. Learn about market analysis, strategic positioning, and execution.

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Explore the Strategy Course Catalog

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Business Strategy

    Skills you'll gain: Growth Strategies, Business Strategy, Strategic Thinking, Plan Execution, Mergers & Acquisitions, Competitive Analysis, Organizational Strategy, Business Ethics, Peer Review, Data-Driven Decision-Making, Corporate Strategy, Strategic Leadership, Business Planning, Strategic Decision-Making, Governance, Stakeholder Management, New Business Development, Business Consulting, Business Research, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Strategy and Innovation for Agile Organizations

    Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Business Transformation, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Competitive Analysis, Customer Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Business Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IIMA - IIM Ahmedabad

    Strategy and Game Theory for Management

    Skills you'll gain: Strategic Thinking, Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Problem Solving, Strategic Leadership, Critical Thinking, Decision Making, Market Dynamics, Organizational Change, Business Analysis, Economics, Digital Media Strategy, Market Opportunities, Negotiation, Risk Management, Mergers & Acquisitions, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    118 reviews

    Intermediate · Course · 1 - 3 Months

What brings you to Coursera today?

  • U

    University of California, Davis

    The Strategy of Content Marketing

    Skills you'll gain: Content Marketing, Marketing Strategy and Techniques, Copywriting, Writing, Professional Networking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    5.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Foundations of Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Strategic Marketing, Resource Management, Business Process

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Leadership & Strategy

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, Succession Planning, LLM Application, Productivity, OpenAI, Business Writing, Responsible AI, Generative AI, Meeting Facilitation, Organizational Leadership, Strategic Leadership, Artificial Intelligence, Leadership and Management, Creativity, Problem Solving, Risk Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    922 reviews

    Beginner · Specialization · 3 - 6 Months

Strategy learners also search

Brand Strategy
Competitive Strategy
Pricing Strategy
Business Analysis
Market Research
Economic Policy
Marketing Analytics
Business Statistics
1234…257

In summary, here are 10 of our most popular strategy courses

  • Business Strategy: University of Virginia
  • Corporate Strategy : University of London
  • Foundations of Business Strategy: University of Virginia
  • Strategy and Innovation for Agile Organizations: Duke University
  • Strategic Management and Innovation: Copenhagen Business School
  • Strategy and Game Theory for Management: IIMA - IIM Ahmedabad
  • The Strategy of Content Marketing: University of California, Davis
  • Strategic Management: Copenhagen Business School
  • Foundations of Strategy: IE Business School
  • Marketing Strategy: IE Business School

Frequently Asked Questions about Strategy

Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry.‎

To excel in strategy, there are several key skills that you should aim to develop:

  1. Analytical thinking: Strategy involves analyzing complex information, identifying trends, and making data-driven decisions. Developing your analytical thinking skills will enable you to analyze business data, assess market dynamics, and identify opportunities and threats.

  2. Problem-solving: Strategy often revolves around solving complex business problems. Being able to identify problems, create innovative solutions, and evaluate their feasibility is crucial in developing effective strategies.

  3. Communication and persuasion: As a strategist, you need to articulate your ideas clearly and convincingly to various stakeholders. Developing strong communication and persuasion skills will help you present compelling arguments, gain support for your ideas, and lead successful strategy implementations.

  4. Financial literacy: Understanding financial concepts such as profitability, financial statements, and return on investment is essential in strategy. Being able to interpret financial data and assess the financial impact of different strategic decisions is crucial for making informed choices.

  5. Research and analysis: Conducting thorough research and analysis is fundamental in strategy formation. Developing skills in market research, competitive analysis, and industry trends will enable you to gather and interpret relevant data to inform strategic decisions.

  6. Creativity and innovation: Strategy often requires thinking outside the box to develop unique and competitive business approaches. Cultivating creativity and innovation skills will allow you to generate fresh ideas, explore new opportunities, and differentiate your strategic initiatives from competitors.

  7. Leadership and collaboration: Strategy implementation involves leading teams, collaborating with diverse stakeholders, and motivating others towards shared objectives. Enhancing your leadership and collaboration skills will help you effectively manage projects, influence team members, and drive strategic initiatives to success.

Remember, continuous learning and staying updated on industry and market trends is essential to succeed in strategy. Consider exploring online courses, certifications, or workshops tailored to strategic management to further enhance your skills and knowledge.‎

Jobs that require strategy skills often include:

  1. Business Analyst: Using strategic analysis to identify opportunities and develop plans for business improvement.

  2. Management Consultant: Helping organizations develop and implement strategies to achieve their goals.

  3. Project Manager: Utilizing strategic planning and execution skills to oversee and deliver successful projects.

  4. Marketing Strategist: Developing and implementing marketing strategies to drive growth and meet business objectives.

  5. Sales Manager: Creating sales strategies and leading teams to achieve revenue targets.

  6. Financial Analyst: Analyzing financial data and making strategic recommendations to guide investment and financial decision-making.

  7. Operations Manager: Strategizing and optimizing operational processes to improve efficiency and productivity.

  8. Entrepreneur: Applying strategic thinking to start and grow businesses.

  9. Product Manager: Developing strategic plans to launch and manage successful products in the market.

  10. Non-profit Manager: Creating and executing strategic plans to advance the mission of non-profit organizations.‎

People who are analytical, strategic thinkers, and have a strong business acumen are best suited for studying Strategy. Additionally, individuals who enjoy problem-solving, critical thinking, and have a keen interest in understanding how organizations operate and make decisions will thrive in this field of study. Strategy requires individuals to have a long-term vision, the ability to analyze complex situations, and make informed decisions to achieve organizational goals.‎

Some topics related to strategy that you can study include:

  1. Business Strategy: This involves studying various frameworks and models for developing and implementing strategies in organizations.

  2. Competitive Strategy: Focuses on analyzing and formulating strategies to gain a competitive advantage over rivals in the market.

  3. Marketing Strategy: Explores different approaches to effectively promote and sell products or services in the market.

  4. Digital Strategy: Involves developing strategies to leverage digital technologies for business growth and transformation.

  5. Innovation Strategy: Focuses on strategies and processes to foster innovation and creativity within organizations.

  6. International Business Strategy: Explores strategies for organizations to expand and operate in global markets.

  7. Operations Strategy: Involves developing strategies to optimize operational processes and improve overall efficiency.

  8. Risk Management Strategy: Focuses on identifying and mitigating potential risks and uncertainties in organizations.

  9. Organizational Strategy: Explores strategies to align and manage resources, structures, and culture within organizations.

  10. Financial Strategy: Involves developing financial plans and strategies to achieve business objectives and maximize shareholder value.‎

Online Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry. skills. Choose from a wide range of Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

When looking to enhance your workforce's skills in Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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