Content Development and Management

Content Development and Management is the process of strategizing, creating, organizing, and delivering digital information. Coursera's Content Development and Management skill catalogue provides you with comprehensive knowledge about crafting engaging, relevant content for various digital platforms. You'll learn how to develop a strategic content plan, write and edit content effectively, manage content across different platforms, and measure the success of content initiatives. The skill also extends to understanding SEO, user experience, content governance, and analytics to ensure that your content reaches the right audience and achieves your business goals. This skill is crucial for roles such as content strategist, digital marketer, SEO specialist, and more.
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Results for "content development and management"

  • Status: Free Trial

    Microsoft

    Skills you'll gain: Content Development and Management, Proofreading, Public Relations, Content Creation, Writing and Editing, Content Management, Web Content, Marketing and Public Relations, Content Management Systems, Press Releases, Content Strategy, Content Marketing, Social Media Content, Promotions and Campaigns, AI Product Strategy, Blogs, Media and Communications, Earned Media, Generative AI Agents, Workflow Management

    4.7
    Rating, 4.7 out of 5 stars
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    Status: Free Trial

    Microsoft

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Web Content, Storytelling, Content Strategy, Generative AI, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    131 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial

    Microsoft

    Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Creation, Marketing Analytics, Generative AI Agents, Marketing Design, Marketing Strategies, Marketing Planning, Marketing Materials, Marketing, Content Development and Management, Ideation, Social Media Content, Content Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    26 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    Status: Preview

    SkillsBooster Academy

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial

    University of California, Davis

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Persona Development, Search Engine Marketing, Content Creation, Social Media Strategy, Social Media, Content Strategy, Social Media Marketing, Competitive Analysis, Target Audience, Digital Media Strategy, Google Analytics, Forecasting, Content Development and Management, Content Performance Analysis, Digital Marketing, Expectation Management, Content Marketing

    4.6
    Rating, 4.6 out of 5 stars
    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Instagram, Drive Engagement, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Content Development and Management

    Beginner · Course · 1 - 4 Weeks

What brings you to Coursera today?

  • Status: Free Trial

    Microsoft

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Creation, Generative AI Agents, Marketing Materials, Content Development and Management, Ideation, Social Media Content, Content Strategy, Blogs, Personalized Service, Brainstorming, Paid media, Calendar Management, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Content Development and Management, Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Marketing, Media Planning, Content Management, Production Schedule, Driving engagement, Organizational Skills, Workflow Management, AI Product Strategy, Information Architecture, Marketing Channel

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support

    Beginner · Course · 1 - 4 Weeks

  • Coursera Project Network

    Skills you'll gain: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, User Accounts, Brand Management, Digital Marketing, Public Relations

    4.6
    Rating, 4.6 out of 5 stars
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

What brings you to Coursera today?

Leading partners

  • Microsoft
  • University of California, Davis