Product Knowledge

Product Knowledge refers to an individual's understanding and information about a product which includes its application, function, features, use, and overall value. Coursera's Product Knowledge catalogue equips you with the skills to thoroughly understand a product and effectively communicate its benefits to potential customers. You'll learn how to analyze and assess a product's market, understand its unique selling proposition (USP), and effectively communicate its value. This knowledge will be instrumental in making informed decisions, providing excellent customer support, and driving successful sales strategies. Whether you're a sales professional, a marketing expert, or an entrepreneur, mastering product knowledge can elevate your professional competence and marketability.
6credentials
27courses

Most popular

Trending now

New releases

Filter by

Skip to search results

Subject
Required

Language
Required

The language used throughout the course, in both instruction and assessments.

Learning Product
Required

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.

Level
Required

Duration
Required

Subtitles
Required

Educator
Required

Results for "product knowledge"

  • Status: Free Trial

    Liberty Mutual Insurance

    Skills you'll gain: Workers Compensation, Insurance Policies, Insurance, Commercial Laws, Product Knowledge, Underwriting, Cyber Risk, Property Inspection, Risk Management

    4.2
    Rating, 4.2 out of 5 stars
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Starweaver

    Skills you'll gain: Business Process Modeling, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Google Gemini, Process Analysis, AI Product Strategy, ChatGPT, Market Opportunities, Scalability, Product Management, Business Strategy, Innovation, Product Development, AI Personalization, Product Requirements, Product Knowledge

    4.3
    Rating, 4.3 out of 5 stars
    9 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial

    Salesforce

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization, Sales Training

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    Status: Free Trial

    Starweaver

    Skills you'll gain: Business Process Modeling, Data Storytelling, Responsible AI, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Sales Presentation, Google Gemini, Sales Strategy, ChatGPT, Product Management, Generative AI, Sustainable Development, Data Ethics, Customer Relationship Management (CRM) Software, Innovation, Environmental Social And Corporate Governance (ESG), Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    11 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview

    Pontificia Universidad Católica del Perú

    Skills you'll gain: Business Modeling, Value Propositions, Target Market, Customer Analysis, Business Planning, Strategic Partnership, Business Process, Case Studies, Competitive Analysis, Business Strategies, Market Analysis, Business Development, New Business Development, Financial Analysis, Resource Management, Customer Relationship Management, Cost Accounting, Product Knowledge, Revenue Management

    4.8
    Rating, 4.8 out of 5 stars
    206 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial

    Liberty Mutual Insurance

    Skills you'll gain: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Sales Presentation, Communication, Underwriting, Consultative Selling, Commercial Laws, Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    36 reviews

    Beginner · Professional Certificate · 3 - 6 Months

What brings you to Coursera today?

  • Status: Free Trial

    Voxy

    Skills you'll gain: Stress Management, Goal Setting, Nutrition and Diet, Professional Development, Personal Development, Organizational Skills, English Language, Planning, Technical Communication, Product Knowledge, Productivity, Language Learning, Interpersonal Communications, Media and Communications, Customer Service, Language Competency, Retail Sales, Health And Wellness Coaching, Calendar Management, Vocabulary

    4.6
    Rating, 4.6 out of 5 stars
    561 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial

    Salesforce

    Skills you'll gain: Sales Pipelines, Sales Process, Customer Relationship Management, Salesforce, Customer Success Management, Sales Development, Customer Relationship Management (CRM) Software, Sales Support, Sales Operations, Sales Management, Campaign Management, Lead Generation, Data Visualization, Closing (Sales), Order Management, Product Knowledge, B2B Sales, Customer Support, Sales, Management Reporting

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview

    Peking University

    Skills you'll gain: Interviewing Skills, Product Knowledge, Business Communication, Marketing, Oral Expression, Product Demonstration, Marketing Strategies, Verbal Communication Skills, Customer Service, Business Writing, Business Ethics, Oral Comprehension, Advertising, Vocabulary, Language Learning, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    148 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview

    Università Bocconi

    Skills you'll gain: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    863 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview

    West Virginia University

    Skills you'll gain: Sustainable Development, Economics, Environment and Resource Management, Environmental Resource Management, Natural Resource Management, Supply And Demand, Environmental Science, Product Knowledge, Materials science, Climate Change Mitigation, Sustainable Engineering, Construction

    4.6
    Rating, 4.6 out of 5 stars
    782 reviews

    Beginner · Course · 1 - 4 Weeks

  • Samsung

    Skills you'll gain: Technical Support, Hardware Troubleshooting, Customer Service, Insurance and Warranty Claims Processing, Problem Solving, Company, Product, and Service Knowledge, Customer Communications Management, Product Knowledge, Active Listening, Technical Communication, Communication

    4.9
    Rating, 4.9 out of 5 stars
    8 reviews

    Beginner · Course · 1 - 4 Weeks

What brings you to Coursera today?

Leading partners

  • Pathstream
  • Salesforce
  • Alfaisal University | KLD
  • Kennesaw State University
  • Fundação Instituto de Administração
  • Liberty Mutual Insurance
  • Starweaver
  • Università Bocconi